Stress got you down? Join the Craft Yarn Council this April and #StitchAwayStress
Carrollton, TX (March 1, 2018) - It’s a new year and the latest crop of stresses have made their way into your life. You’re wondering if there’s a way to unwind and relax at the end of each day. You’ve tried a lot of things but just can’t seem to find a solution that works for you.
April is stress awareness month and to celebrate, the Craft Yarn Council will once again host its annual #StitchAwayStress campaign to encourage knitters and crocheters and non-crafters alike to pick up a hook or pair of needles and stitch their stress away.
Crochet design extraordinaire Twinkie Chan created a lemon pillow pattern this year, an extension of the “When Life Gives You Lemons” lemon stress ball from years’ past. All throughout the month, the CYC will host “Pillow Talk” on it social platforms, sharing quotes and interviews from different people about how knit and crochet have helped them overcome stress and health problems.
“This lemon pillow offers double benefits because the process of crocheting or knitting it is relaxing too and research proves it,” explains Jenny Bessonette, CYC’s executive director. “Eighty-five percent of crocheters and knitters surveyed in our research reported reduced stress was a benefit of yarn crafting.”
Starting on March 1, the council will promote a survey on social media to gauge the habits of knitters and crocheters and to find out how yarn crafts contribute to their wellness. The results of the survey will be shared on social media throughout the month of April.
The council will also host a social media contest for its Instagram followers. The contest will take place the second, third and fourth weeks of April and to enter, participants will comment on the designated posts and tag three friends. One random winner will be chosen each week to win a prize pack of new yarns.
Follow along on Facebook and Instagram throughout the month to learn about the positive health benefits of yarn crafts and how you can get involved! Add the Stitch Away Stress tag to your lemon pillow and snap a photo and post it on social media using the hashtag #StitchAwayStress.
ABOUT THE CRAFT YARN COUNCIL
The Craft Yarn Council (CYC) represents the leading yarn companies, accessory manufacturers, magazine, book publishers, and consultants in the yarn industry. For more than 35 years the Council has sponsored a wide range of promotional and educational programs, including its highly acclaimed Certified Instructors Program, Discover Knit and Crochet classes, and its popular I Love YARN Day event (the second Saturday in October), which offers a virtual meeting place for the nation's knitters and crocheters.